Seeker - Vacancy - Detail Overview (2023)

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Announcement Number:
Hiring Agency:
Embassy Kampala
Position Title:
Press and Media Coordinator
Open Period:
05/09/2023-05/22/2023 Format MM/DD/YYYY
Vacancy Time Zone:
LE - 6510 9
UGX Ush86,951,739/Per Year
Work Schedule:
Full-time - 40 hours a week
Promotion Potential:
Duty Location(s):



Kampala, UG

Telework Eligible:
For More Info:
HR Section


Hiring Path:
• Open to the public
Who May Apply/Clarification From the Agency:
For USEFM - FP is 5. Actual FP salary determined by Washington D.C.
All Interested Applicants / All Sources
Security Clearance Required:
Public Trust - Background Investigation
Appointment Type
Appointment Type Details:
Indefinite subject to successful completion of probationary period.
Marketing Statement:

We encourage you to read and understand the Eight (8) Qualities of Overseas Employees before you apply.

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The work schedule for this position is: Full Time ( 40 hours per week)

Start date: Candidate must be able to begin working within a reasonable period of time (four weeks) of receipt of agency authorization and/or clearances/certifications or their candidacy may end.

Supervisory Position:
Relocation Expenses Reimbursed:
Travel Required:
Occasional Travel

Must be available to travel throughout Uganda.


Job Overview: The Press and Media Coordinator monitors Ugandan press and media coverage of issues of importance to the United States. Identifies and advises Mission leadership on strategies for promoting accurate and balanced Ugandan press and media coverage of U.S. foreign policy and American interests, correcting misinformation and countering disinformation. Builds productive relationships with press and media professionals in person and online.

Major Duties and Responsibilities:

Press and Media Engagement Operations (60% of time)

Designs and implements press and media activities for the Mission to promote balanced and informed coverage of U.S. policy, respond to breaking stories, correct misinformation, and counter disinformation.

Continuously monitors Ugandan press and media to identify stories of importance to U.S. policy and American interests, either through in-house personnel or contract services; analyzes Ugandan media trends and outcomes of press and media placement for the Mission and Washington agencies. Analyzes and compiles regular summaries of press and media coverage and its impact; prepares regular verbal and written reports to Mission leadership and, as required, to the Department of State (DOS) on Mission media engagement.

Recommends and organizes Mission initiatives to engage effectively with the press and media, whether in response to Ugandan coverage or to initiate dialogue on specific issues. Assesses the news cycle to determine the best timing for media interactions, specific points to be made or avoided, the appropriate protocol level, and other means for conveying information on or off the record.

Prepares Mission personnel for direct interaction with press and media. Compiles background information on media outlet(s), prepares briefing materials, and compiles relevant DOS or other guidance on the topics of discussion, including for potentially difficult questions or issues that may arise. Coaches Mission personnel on the appropriate use of the top five local languages for policy issues and remarks to the press depending on the region or target audience. Ensures that Mission press and media interactions conform to agreed-upon ground rules.

Produces policy-specific information (e.g., press releases, media kits, fact sheets, background papers) in English and one of the top five local languages. Determines journalists’ and outlets’ interests, points of view, and priority issues and distributes information to them on U.S. policy and other topics. Collaborates with the Strategic Content Coordination (SCC) team to develop content for the Mission’s digital properties and online dissemination. Ensures that materials accurately convey all nuances of complex U.S. policies and are of professional caliber. Assists journalists and outlets with fact checks or requests for verification.

Plans and coordinates Ugandan and U.S. media coverage and press logistics for high-level visits (e.g., Presidential, Cabinet-level, Congressional), working closely with the Resource Coordination team.

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Recommends Public Diplomacy (PD)-sponsored press and media tours, training, and exchange programs; identifies and recommends appropriate institutions and participants. Develops Notices of Funding Opportunities (NOFOs) for press and media activities, as appropriate. Facilitates (I) visa processing for professional travel of Ugandan journalists to the United States.

Strategic Planning (20% of time)

Develops and recommends strategies for Mission engagement with Ugandan press and media. Analyzes media’s audience, geographic reach, political tendencies, and credibility. Recommends priority engagement with outlets that reach audience groups of the greatest importance to Mission priorities. Recommends media engagement strategies for the Ambassador and other Mission leadership based on analysis of individual skill, language ability, portfolio, experience, and expertise.

Intra- and Interagency Coordination (10% of time)

Advises Mission colleagues on how best to promote U.S. policy positions with press, media, and online outlets to maximize accurate and balanced coverage. Coordinates press and media engagement for all Mission agencies and advises Mission personnel on optimal press and media strategies for judicial, legal, consular, economic, political, cultural, military, and other issues. Recommends Mission press and media responses to sensitive issues in coordination with DOS Public Affairs offices.

Administrative Functions (10% of time)

Budgeting and Financial Resources: Prepares, manages, and tracks annual budgets for press and media related activities and contributes to the overall PD annual budget allocation in consultation with the Resource Coordination unit.

General: Maintains office records and files and ensures that press and media activities and initiatives are recorded in PD Tools and contact databases as needed.

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Qualifications and Evaluations


EXPERIENCE:Four years of experience in a media outlet, international organization, government, or the private sector, with experience in communications, journalism, public relations, or public affairs is required.

JOB KNOWLEDGE:A comprehensive understanding of Ugandan press and media institutions, professional journalism standards and practices, and trends in audience preferences for information consumption (print, TV, radio, online) is required. Must have an understanding of communication trends in the region and internationally as they affect the Ugandan information landscape and must be familiar with influence patterns in information flow. Must have knowledge of marketing techniques, market analysis, and audience analytics in Uganda.

Detailed knowledge of U.S. foreign policy objectives and American interests in Uganda, especially as they apply to press and media professionals, outlets, and online publications, is required. Must have an understanding of U.S. historical, political, economic, social, and cultural forces that shape U.S. foreign policy, as well as U.S. press and media standards, norms, and practices. Detailed knowledge of DOS PD engagement tools and the related policies and procedures for each is required.

Education Requirements:

A university degree in Journalism, Communications, International Relations, Political Science, Economics, or local equivalent is required.

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LANGUAGE:English: Level 4 (Fluent) Speaking/Reading/Writing English is required. This maybe tested.

Host-Country Language: Level 4 (Fluent) Speaking/Reading/Writing (for one of the top five local languages, Luganda, Luo, Lugbara, Runyakitara, Ateso) is required. This maybe tested.


Analytic Skills: The ability to identify, analyze, predict, and continually assess the attitudes of press and media outlets and information consumers across a wide range of thematic policy areas is required. Must be able to perceive significant changes in the Ugandan influence landscape and to adjust press and media operations and products to maximize balanced coverage for priority audiences.

Communication and Interpersonal Skills: Must have excellent customer relations, interpersonal, and cross-cultural communication skills. Must be able to identify influential voices in both traditional and digital information outlets and engage them to positive effect. Must have excellent written and oral communication skills in order to speak publicly; write reports, press releases, and other products; engage in online forums; and contribute to publications in English and one of the top five local languages. Must be able to tailor communications to fit formal and informal situations. Must be able to brief U.S. officers and visitors on a variety of issues and interpret between English and one of the top five local languages for public programs.

Management Skills: Strong event and management skills are required. Must be able to organize and run events such as press conferences, interviews, workshops, and journalism training seminars, often on short notice or in emergencies.

Technical Skills: Good keyboarding and data entry skills are required; excellent familiarity with electronic discovery tools, in particular the internet, and standard information retrieval practices and procedures is required. Thorough knowledge of various computer software programs, specifically Microsoft Word, Microsoft Excel, and databases, is required. Detailed knowledge of and the ability to use digital platforms, tools, and products are required. Must have good numerical skills to develop budget projections and statistics for press and media analytics. Must have basic familiarity with TV and radio production skills to oversee logistics for press and television coverage. The ability to use social media and mobile platforms, photo editing software, photo and video sharing sites, and podcast creation tools is required.

EQUAL EMPLOYMENT OPPORTUNITY (EEO): The U.S. Mission provides equal opportunity and fair and equitable treatment in employment to all people without regard to race, color, religion, sex, national origin, age, disability, political affiliation, marital status, or sexual orientation.


All applicants under consideration will be required to pass medical and security certifications.

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Benefits and Other Info

Agency Benefits:

Locally Employed Staff, including Members of Household (MOHs), and Third-Country Nationals (TCNs), working at the U.S. Mission in Uganda may receive a compensation package that may include health, separation, and other benefits.

For EFMs, benefits should be discussed with the Human Resources Office.

The pay plan is assigned at the time of the conditional offer letter by the HR Office.

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Other Information:

HIRING PREFERENCE SELECTION PROCESS: Applicants in the following hiring preference categories are extended a hiring preference in the order listed below. Therefore, it is essential that these applicants accurately describe their status on the application. Failure to do so may result in a determination that the applicant is not eligible for a hiring preference.

1. AEFM / USEFM who is a preference-eligible U.S. Veteran*
3. FS on LWOP and CS with reemployment rights **

* IMPORTANT: Applicants who claim status as a preference-eligible U.S. Veteran must submit a copy of their most recent DD-214 (“Certificate of Release or Discharge from Active Duty”),Letter from Veterans’ Affairs which indicates the present existence of a service-connected disability dated within the past six months, equivalent documentation, or certification. A “certification” is any written document from the armed forces that certifies the service member is expected to be discharged or released from active duty service in the armed forces under honorable conditions within 120 days after the certification is submitted by the applicant. The certification letter should be on letterhead of the appropriate military branch of the service and contain (1) the military service dates including the expected discharge or release date; and (2) the character of service. Acceptable documentation must be submitted in order for the preference to be given.

** This level of preference applies to all Foreign Service employees on LWOP and CS with re-employment rights back to their agency or bureau.

For more information (i.e., what is an EFM, USEFM, AEFM, MOH, etc.?) and for additional employment considerations, please visit the following link.

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How to Apply

How to Apply:

All candidates must be able to obtain and hold a Public Trust clearance.

To apply for this position click the “Submit Application” button. For more information on how to apply visit the Mission internet site.

Required Documents:

All Applicants:
• Residency and/or Work Permit
• University Degree with transcript

Eligible Family Member Applicants:
• Copy of Sponsor's Orders/Assignment Notification (or equivalent)
• DD-214 - Member Copy 4, Letter from Veterans’ Affairs, or other supporting documentation (if applicable)
• SF-50 (if applicable)

Next Steps:

Applicants who are invited to take a language or skills test, or who are selected for an interview will be contacted via email.

For further information - the complete position description listing all of the duties, responsibilities, required qualifications, etc. may be obtained by contacting the Human Resources Office.

Thank you for your application and your interest in working at the U.S. Mission in Uganda.

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